I LOVE WHO I'M BECOMING A LOT.
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GOODWILL HAUTING

Young & Hungry was approached by SF Goodwill to help drive store visits. The client wanted short digital content that they could run on their Youtube and other social media platforms. Uncovering fashion and beauty as the fastest growing categories on Youtube and Halloween being just around the corner, we decided to use a fashion oriented approach. That’s how “Goodwill Haunting” came about, a Halloween themed series of four how-to videos featuring a recurring
host and featured guest who visit a local Goodwill to source unique (and affordable) Halloween costumes.

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